Chris Kilkus photography fashion photography Chris Kilkus photography advertising photography Photography is the science, art and practice of creating durable images either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as photographic film.Photography is employed in many fields of science, manufacturing (e.g. photolithography) and business, recreational purposes, and mass communication.

Advertising photography business A lens is used to focus the light reflected or emitted from objects into a real image on the light-sensitive surface inside a camera during a timed exposure. With an electronic image sensor, this produces an electrical charge at each pixel, who is an invisible latent image, which is later chemically “developed” into a visible image, either negative or positive depending on the purpose of the photographic material and the method of processing. A negative image on film is traditional to photographic a positive image on a paper base, known as a print, either by using an enlarger or by contact printing.
Advertising Photographers produce images that support a marketing idea in answer to a photographic brief given to them by a client.

This can involve any subject matter but much is done in studios, using studio flash lighting and a variety of props and accessories.

Other Advertising Photographers choose to be self-employed and often operate their own studios. Some Advertising Photographers specialise in producing well-lit product shots for use on packaging and in catalogues. They are commissioned to produce high-quality photographs that sell the benefits of a product or reinforce brand awareness. Advertising photography.

chris kilkus photography advertising photographyThey continually market themselves, personal contacts and other forms of networking.
They often specialise in a special area.

Photographers make images forfeature articles in chapters in books and text in company brochures.

Since these publications cover  working both in studios and on location. Photographers are usually briefed by the publication’s editor or picture editor. It is then the photographer’s job to shoot images that will answer the brief and satisfy or exceed editorial.